September 2020

The festive season is around the corner after a difficult start to the year. The pandemic has confined all of us indoors and made us crave for even the simple joys of life, like shopping and celebrating festivals with our loved ones. However, things are changing. Shopping Festivals are coming up and they are going the digital virtual route. The Great Singapore Shopping Festival is live in its Digital avatar as the eGSS available on the GoSpree. GoSpree is Singapore Retailers Association (SRA)’s digital channel which brings great deals from retail, food & beverage, hotels and attractions for all to enjoy!
Now is the era of Contactless and Digital alternatives for gifting, ensuring that distance simply will not come between any celebrations and shopping in the coming festive season. And we are bringing this to Australia as Qwikcilver now expanded down under to Australia and New Zealand. Watch this space for more updates.
More and more brands are viewing digital gift cards as a strategic marketing tool for their businesses in the current circumstances and this holds good for the Indian market as well. A gift card is the easiest way to reach out to the customer and give them a holistic experience of your products and services. The pandemic and increasing customer demand have stirred up things, pushing the Small and Medium merchants to go the digital way. Qwikcilver, in collaboration with Pine Labs, also initiated a new drive of enrolling SME merchants for a unique Gift Card Program
That is not all. This month we have also brought to you an interesting case study showcasing our Channel Engagement and Rewards capabilities.

New Program Launches

Perfect gifts for all occasions with SOGO Gift vouchers!

We are thrilled to announce that Qwikcilver has successfully launched a Gift voucher program on our platform for Indonesia’s favourite one-stop- shopping destination, SOGO. With migrating the Gift voucher program, Qwikcilver will be consolidating the Gift voucher program for both MAP and SOGO on a single platform, making the Gift voucher redeemable in real-time across 2400+ stores from earlier 60+ stores. Customers can now find the Real-time view of the Gift voucher liability that matches the SOGO books, hence eliminating the chances of frauds due to offline redemptions. SOGO is part of MAP Group Indonesia, and the first SOGO Department Store was opened in 1990 in Jakarta and currently has 19 stores. SOGO Group also has subsidiaries like Alun Alun, Seibu and Foodhall, etc. MAP is the leading lifestyle retailer in Indonesia with over 2,600 retail stores and a diversified portfolio that includes sports, fashion, department stores, kids, food & beverage and lifestyle products. Some of their iconic brands include Starbucks, Zara, Marks & Spencer, SOGO, SEIBU, Oshkosh B’Gosh, Reebok, among many others. MAP was voted Fortune Indonesia’s Most Admired Companies (Top 20) in 2012 and Forbes Indonesia’s Top 40 Companies in 2011.

Plan a perfect playdate for your little one at home!

*Drumrolls* Qwikcilver is super delighted to announce the launch of the Digital Gift Card program for Hamleys India, part of one of the oldest and iconic toy stores in the world, Hamleys. Now plan a perfect playdate for your little one at home. Hamleys delivers an incredible experience – from history and learning to creativity and fun; all rolled into one. Which even makes the adults - want to go back to those young days when they were kids. Hamleys Digital Gift Card is now available on our B2B & B2C distribution channels. These gift cards can be redeemed across Hamleys stores in India and will also be soon available for purchase and redemption on their website as well. Click here.. Hamleys is a British multinational toy retailer, one of the oldest and largest in the world, now wholly owned by the Indian company- Reliance Brands Limited. One of the most reputed retail company of India, with multiple International brands and Omni-channel partnerships across Casual Wear, Men’s Wear, Women’s Wear, Handbags & Accessories, Lifestyle and Kids in the country.

Pine Labs - Qwikcilver Initiative

With the skyrocketing popularity of gift cards on the digital platform among the small businesses, Qwikcilver with Pine Labs team started a new drive of enrolling Small and Medium merchants for a unique Gift Card Program and is delighted to have launched a couple of new Gift Cards. Truly a case of #VocalForLocal! The initiative offers the merchants to leverage the Qwikcilver Gift Card solutions that are seamlessly integrated with the Pine Labs Network, enabling them to get their gift card program up and running in no time and get listed alongside other brands on Woohoo, Corporate & Reseller's catalogues and other distribution platforms. The Physical Cards are sold from merchant's outlets using Pine Labs EDC Devices and E-Card will be used for listing at Qwikcilver distribution channels. Both forms of cards (Physical & E-Card) can be redeemed at their offline retail outlets using Pine Labs EDC Devices.

Get what your house needs!

Yet another business is jumping on the gift card bandwagon with Qwikcilver. Pleased to inform you that leading Multi Brand Electronic Chain from Cuttack – Odisha M/S Gupta Distributor’s Gift Card Program is live in Qwikcilver. This is again part of the special drive, which we initiated with the Pine Labs Mid-Size Merchant Acquisition team, and is first from the state of Odisha for the Gift Card Program. Pick yourself an e-gift card at Gupta Distributors eGift Card. Gupta Distributors is one of the leading businesses in electronic goods across Odisha. Most trusted and genuine Dealer in Electronics and Mobile Phone trade. They started their retail journey way back in 1972 and today because of its reputation as a well-trusted brand dealing in electronic and digital products are spread across Odisha with 15 large format stores.

Get modern designs that enhance your home!

Nothing beats a store that has a one-stop solution for all your home needs under one roof. We are pleased to inform you that another Multi Brand Electronic Chain from Odisha M/S Patra electronics Gift Card Program is live on Qwikcilver. This is again a part of the special drive, which Qwikcilver initiated with the Pine Labs Mid-Size Merchant Acquisition team and is second from the state of Odisha for Gift Card Program. Get your e-gift card at - Patra Electronics eGift Card. Patra Electronics is the fast-growing consumer durables store in Odisha. The organisation was started in the year 2003 in Cuttack, Odisha. Patra Electronics has 22 stores across 14 districts of Odisha. The retail house has taken a leap by adding Furniture products at their stores for the convenience of the customers.

Woohoo News

Just crazy for carnivals!

Call it a mela or a festival or a celebration. It's just another excuse for us to spread happiness through our gift cards, especially during these challenging times. This festive season, Woohoo brought the 2020 Edition of The Gifting Carnival - Powered by Qwikcilver, filled with incredible offers, exciting activities, special prizes and most importantly the spirit of festivity.

The gift of Entertainment with ZEE5 Premium!

With the onset of festivals and celebrations, it is time to be closer to your friends and family. During these challenging times, we have all come to realise how important it is to have someone to share our happiness with. So this festive season we celebrated The Gifting Carnival by offering a whopping 25% of Zee5 E-Gift Cards. Now let the twist of entertainment strengthen your bond with your loved ones. Click here..

Case Study Of The Month

How we rolled out an engaging channel partner program for a multinational Tyre Company

Now, let us talk about the time we helped our client with a successful channel partner campaign by effective management of communication and engagement. Our client, one of India’s largest manufacturers and exporters of Two and Three-Wheeler tyres and Off-Highway tyres, wanted to revamp their channel partner program for better engagement. Click here to find out how we managed to roll out an engaging channel partner program for them.

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