July 2022


Jubilant July

Qwikcilver July 2022 Newsletter
This July sees a bonanza of new Gift Card program launches! Qwikcilver is proud to launch the Gift Card programs of some of the biggest and much-loved brands! From Furniture, Sports, Beauty, and Fashion, across countries the span of these launches reflects richly on Qwikcilver's expertise in the Gift Card category. On the Woohoo front we see brands pushing the Gift Card story to their customers with attractive offers and promotions! Read on to know more on the Jubilant July from Qwikcilver.

New Launches

IKEA Gift card program

A terrific programme to expand the IKEA brand loyalists and lovers family through existing loyalists and lovers. IKEA’s Gift card program is launched in the MENA region, starting with IKEA Oman. Soon, the IKEA Gift + Closed loop Wallet program will start rolling in UAE, Qatar and Oman. From managing wallet programs and gift cards in-house, for the first time IKEA is partnering with a third-party gift card service provider and we at Qwikcilver are more than delighted. This follows an omni-channel model wherein customers can purchase and use Gift cards both at Brick & Mortar stores and through the website and mobile app. QwikBit about the brand IKEA is a global home furnishing brand that brings affordability, design and comfort to people all over the world. The IKEA business idea is “to offer a wide range of well-designed, functional home furnishing products at prices so low that as many people as possible will be able to afford them.” Today, IKEA reaches millions of hearts and homes all over the world. If the many thousands employed by their suppliers are included, around one million people are working with IKEA.

Decathlon Gift Card Program

Jumping on to our gift cards bandwagon is the sports giant Decathlon, who have migrated their in-house gift cards program to our platform to create an Omni-channel Gift card experience! Currently, Qwikcilver is the only end-to-end gift card solution provider with Decathlon for their retail, online & B2B gift card programs and our platform will be exclusively used for issuance of gift cards across Decathlon's distribution partners. A terrific idea for any sports brand to expand its family of lovers. Soon their digital variant will be available on Qwikcilver distribution channels too. QwikBit about the brand The brand needs no introduction! Decathlon is a French sporting goods retailer. The company manages the research, design, production, logistics and distribution of its products in house; partners with global suppliers; and markets their own brands directly to consumers in Decathlon-branded stores. Dedicated to sports, with over 2,000 stores, across 56 countries in 5 continents, with close to 100,000 passionate people. A sports retailer with ever-evolving and high performance design, the best quality at the lowest possible price, and expert advice that customers of all ages, backgrounds and skill levels can access in-store or online, from anywhere, at any time. There are over 20 Decathlon brands, each dedicated to a specific sport or practice.

ITC Wallet program

ITC has joined hands with Qwikcilver to launch the MAGIC BOX, its own wallet program. This includes features like Add Gift Card, Enrollment Bonus, Cashbacks and Refunds. Opportunity to get many more to like love and share ITC by asking those who already love ITC to share the love for it. The gift card is an SCLP instrument and is available on Qwikcilver distribution channels. QwikBit about the brand ITC is one of India's foremost private sector companies with a gross sales value of more than 90,1040 million USD and Net Profit of ₹15,0580 million USD (as on 31.03.2022) with presence in FMCG, Hotels, Packaging, Paperboards & Specialty Papers, Agri & IT Businesses. ITC's businesses and value chains create sustainable livelihoods for more than 6 million people. ITC was ranked as India's most admired company, according to a survey conducted by Fortune India, in association with Hay Group.

Nykaa Wallet

Nykaa Wallet program is up and running on Nykaa Beauty & Nykaa Man app and website and soon on Nykaa Fashion and it can’t get more exciting than this! Nykaa is deeply loved by women and no woman wouldn’t like to be gifted the Nykaa wallet program. This program can easily bring in thousands of women who like being gifted a Nykaa wallet and thus can immediately expand the Nykaa circle of Nykaa lovers converting them all to Nykaa buyers. QwikBit about the brand Nykaa is an Indian e-commerce company that sells beauty, wellness and fashion products across websites, mobile apps and 100+ offline stores. In 2020, it became the first Indian unicorn startup headed by a woman. Nykaa prides itself on offering a comprehensive selection of cosmetics, skincare, hair care, fragrances, bath and body, luxury and wellness products for women and men. Nykaa offers well-curated, well-priced, 100% genuine and branded products, and it receives over 1 million orders per month from all over India.

Reliance Retail AJIO Gift Card Program

A great gifting option for anyone who loves fashion and to bring more and more fashion lovers to choose AJIO over the rest. These gift cards are integrated with the AJIO Wallet which can then be used to shop for any products on the AJIO website. Soon they will be distributed via Qwikcilver channels and will be live on AJIO website. QwikBit about the brand AJIO is India’s favourite online shopping destination. Indulge in the world of fashion with the best of global brands, home-grown labels and the trendiest international styles, with just a click. From a vast collection of looks, brands, home decor and accessories, AJIO has something for everyone. Treat your loved ones with the finest of fashion and lifestyle from our selection of premium international brands.

Aster Privilege Card Program

Qwickcilver joins hands with a major hospital chain in India to bring in quality gifting experience to the medical care sector. The Aster Privilege Card Program launched for Aster Group of Hospitals enables hassle-free, rapid and easy cashless transactions at the Aster Women and Child Care center, Whitefield. The program is being planned to be implemented for other Aster Centers in Bangalore soon. This is a highly beneficial program for buyers that facilitates payment for loved ones’ medical services without bothering about direct cash payment. Using the gift card for making Advanced payment for upcoming medical services makes the transaction an emotionally touching one. QwikBit about the brand The Aster network is at hand to fulfil all medical treatment, hospitalization, diagnostic and pharmacy needs. Aster believes in offering holistic treatment to every patient in a non-hospital-like environment. As one of the most trusted multi-specialty hospital chains in India, they aspire to set up excellent clinical standards and keep on raising the benchmark. Aster Women & Children is maternity, obstetric & gynecology hospital in Whitefield, Bangalore to cater to the unique healthcare needs of children and women of all ages.

Lite Bite Gift Card program

The latest F&B brand to join the gift card bandwagon is Lite Bite. With a battery of super exciting food brands such as Punjab Grill, You Mee, Street Foods Punjab Grill , Asia Seven and Zambar, the Lite Bite gift card will be a delicious gifting experience to savour for any foodie. The foodies know who among them are foodies and can bring other foodies to their loved brand Lite Bite through this delicious gifting experience. The gift cards are available on Qwikcilver distribution channels. QwikBit about the brand One of India’s largest and most dynamic food and beverage retail companies with 22 owned and 9 managed brands under its umbrella. It has created a strong connection with food lovers in various cities like Delhi NCR, Chennai, Mumbai, Pune, Bengaluru, Bhubaneshwar, Singapore, Washington DC, Abu Dhabi, Jeddah, Sri Lanka, and Bangkok. Around 200 operational F&B touch-points have a strong presence in prominent malls, airports, high streets, multiplexes, office complexes, hotels and other high footfall locations including highways in India and overseas.

Mini Klub Gift Card

Yet another apparel brand gift card, this time specifically for tiny tots. Perfect gifting solution for those with babies and all those bday bashes. This is an omni-channel gift card program with integration done on the brand e-com for gift card redemptions. Issuance is being done through a white labelled microsite. For physical outlets, Qwikcilver is using the integration with their existing Pinelabs EDCs. QwikBit about the brand Miniklub is a brand for babies, inspired by their curiosity and committed to their safety. With presence in 25 cities across India, the brand offers a thoughtfully crafted range of apparel, accessories and baby products for newborn to 8 year old's . Be it the soft and comfy sleep suits for the babies, stylish apparel for the kids, premium baby care products from soft toys to the travel gear.

Woohoo News

For Woohoo July is synonymous with joy and so we have rolled out so much to be joyful about!

Ghar maange more

Who said grocery gift cards are not fun? It’s indeed cool to bring home what people need in their daily lives via a loving gift card that has discounts to boot. Practical, savvy and smart way of bringing folks to love those brands we can’t live without in daily life.


The attire brand the whole world adores had this special promo campaign during End of Reason Sale with discounts and Woohoo coins helping spike Myntra gift cards sales.

Fathers Day

A contest was run “Like Father Like Me” where the audience were asked to write on what they do like their dads. We received an overwhelming response from our audience. The prize was exciting gift cards.

Decathlon’s Special Gift Cards for Fathers Day

Decathlon joined hands with us to promote their gift cards this Father’s Day. The icing on the cake was a free gift voucher code.

The Man Company Gift Card

The Man Company too came up promoting their gift cards for Father’s Day. What an awesome way to bring loving doting dads to love these brands in a way that is deeply bonding, emotional and loving all the way!

MiniClub E-Gift Card

The MiniClub e-gift card is up on Woohoo. Puting gift cards up on India’s most popular gift card site Woohoo is a great way to reach out to a lot more who are yet to hear about the brand or the gift card. Check out the link at https://www.woohoo.in/miniklub-e-gift-instant-voucher

Woohoo offers

Check out more exciting offers here and please don’t miss all the fun: https://www.woohoo.in/offers

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