July 2017

We are happy to bring to you the July edition of the Qwikcilver newsletter. Like always, we have in this edition a slew of exciting brand launches, new programs for enterprises & updates from brand Woohoo. Hope you enjoy reading it!


Travel like a King in Dubai! Qwikcilver is proud to partner Cox and Kings Dubai in launching the Cox and Kings Gift card for their UAE customers. The Gift card has been launched in two variants Classic and Silver. The gift cards can currently be purchased from their website and will soon be available in their offline offices as well. The Classic Card allows one to buy or gift a holiday worth AED 100 to AED 1,500  while the Silver Card lets you buy or gift a holiday worth AED 1,600 to AED 5,000.

Gift a Pizza – with a Gift Card! A lip smacking addition to our Gift Card portfolio, Qwikcilver has now launched the Dominos Gift Card. The Gift Card is available both in the Digital and the Physical form.  Both the cards can be used on the Domino’s website as well as at their 1100 plus restaurants across the India. With this feature, Qwikcilver has enabled the Dominos Gift Card to be a truly omni channel currency. Another remarkable feature is the real-time refund through a mobile e -gift card. This feature enables Dominos to implement TSG -Total Satisfaction Guarantee, wherein the customer will get an instant refund if they are not satisfied with the product/ service.

Demonstrating our versatility, Qwikcilver has launched their latest Food card program for the Synergy Group which is into Kitchens & Hospitality, Food and Facility Management, among other businesses such as Education, Healthcare, Real Estate, Bio Technology, Renewable Energy etc. The newly launched ROZZANA Food Card Program powered by Qwikcilver will cater to pan India clients of Synergy Kitchens and Hospitality through the brand name of Rozzana Food Card, which includes various renowned Hospitals, Educational Institutions and Corporates. The Rozzanna program is already live at the select locations across India.

Fresh, spirited and youthful, Lemon Tree Hotels is India’s fastest growing chain of upscale, leisure, midscale and economy hotels and Qwikcilver is excited to partner with and launch their first ever Gift Card Program. The Lemon Tree Hotels e-Gift Card can be purchased at Lemon Tree Hotels Corporate Offices and various Woohoo enabled channels. The E-Gift Card can be redeemed at all 36 plus properties of Lemon Tree in India.


A global leader in spirits and alcoholic beverages partnered with Qwikcilver to manage their sales incentive programs for their distributors and sales force. The Client was looking at increasing the liquor sales through their counter sales personnel and pikers especially in the face of the regulations post the Apex Court verdict. There was also the need to do away with the time spent on coupon code management as well as eliminate the possibility of pilferage by the retailers. Keeping in mind the requirements of the client as well as the ease of use for the sales personnel involved, Qwikcilver has developed the Sales Incentive program on an IVR platform in the vernacular language. Apart from the ease of use the program also ensures instantaneous rewards through mobile top up and m-vouchers.


Woohoo launched Group Gifitng, the latest innovation in gifting. Group Gifting feature simplifies the whole process of pooling in and gifting to the intended recipient. With each individual pooing in his / her share directly, the whole situation of “who owes what and to whom” is avoided. Group gifting is simple and hassle-free, recipient receives the total amount in the form of a Woohoo E-Gift Card with personalized messages from all contributors.

Special consumer offers were run on multiple products across various categories. Offers included 10% cashback on Myntra gift cards and discounts in the range of 15 – 25%  on Gift cards from brands like Cleartrip, Dineout and Saavn.

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