August 2022


Astounding August

It's all peaches and perfection this August with plenty of good things on the Qwikcilver platter as always. We have an exciting new 2022 edition of the Qwikcilver Whitepaper, a successful distribution program for trade promotions and more excitement for our Woohoo fans! And for the very first time presenting Qwikcilver Spotlight - a fun and very exciting webinar where we have an expert from Indonesia who talks about the Indonesian digital market and potential for investment!

Qwikcilver Whitepaper 2022

Gift Cards and Beyond

The 2022 edition of the Qwikcilver Whitepaper has been launched with deep insights on latest industry trends, the key to which is that gift cards are now very much mainstream in India and that the cashless, contactless society concept is now well established and is here to stay. Shopping from local businesses is now valued more than ever. Digital adoption, especially e-commerce, has been boosted by the pandemic, bringing in new users and use cases. Third-party gift card stores and online reseller channels have seen rapid growth. The Whitepaper also talks about our new enhanced programs with new features to enable seamless transactions at merchant’s physical or online stores. Qwikcilver has forayed into the Retail Distribution Channel which gives merchant partners a new revenue stream to earn extra margins at virtually ZERO COST. To know more about the White Paper, please click here

Distribution Success Story

Scratch and win program for FMCG major

A Trade Promotion program has been launched for retailers of a major FMCG brand specializing in Soaps and Detergents in India, where the retailer can win a 1GM Gold Coin/Gold Voucher. Retailers who stock products worth Rs.15K of the brand alone are admitted into the program, where scratch cards are handed over to the retailer by the brand's sales team. The retailer's response via SMS is captured along with the telecom circle details and 100 winners are selected daily throughout the campaign. After selecting winners, winners are sent a link in which they can update the address. Qwikcilver manages the entire lifecycle of the program, including sharing the winner's data with the sales team for rewards distribution. For the brand, this is a great way of running trade promotions programs for their retailers where they are saved from the hassles of managing and running the program from their end. This program provides an end-to-end solution for managing the company's rewards programs for their retailers in the simplest and easiest way possible. Talk to us today if you are interested in running any kind of corporate reward programs for your brands or organization.

Qwikcilver Event - Webinar

Qwikcilver Spotlight - Episode 1

Our Special Guest at this month's spotlight is an expert from Indonesia - Mr Suresh Subramanian, Managing Director of Kantar, Indonesia who speaks about the Indonesian digital market and the potential for investment there. Highly developed from the digital perspective with about 77% penetration in internet usage, Indonesia has universal internet access and 89% of internet usage is done through mobile phones. Hence it is a fertile ground for digital businesses. Please click here to watch the video in full.

Woohoo News

Jewellery campaign Yaadein

A campaign called Yadein, exclusively for the jewelry industry was launched with reductions across gift cards of all prominent jewelry brands including Bhima, Kalyan, Joyalukkas, Joyalukkas, CaratLane, PCJ etc. There was also a social media contest around the Yadein campaign, where the users were asked to share the golden memories of the first piece of jewellery they received as a gift or they gifted to their loved ones. Please click here to know more about the offer.

Woohoo x Flipkart

Woohoo x Amazon

Woohoo had partnered with Flipkart and Amazon during their sale period to boost these brands' gift card sales with several offers for customers to make the best out of the sales.

Woohoo Coins on Amazon Pay Gift Cards

Woohoo has tied up with Amazon so that Woohoo Coins can be redeemed on Amazon Pay Gift Cards. Please click here check out this offer.

Woohoo Return Gift Bonanza for Rakshabandhan

The Rakshbandhan gifting campaign has been kickstarted with Woohoo Return Gift Bonanza wherein customers get amazing return gifts in the form of Woohoo coins when they send a gift card to their loved ones. Please click here to know more about this campaign.

New Launches on
Skullcandy E-Gift Cards

mcaffeine E-Gift Cards

Skull candy and Mcaffeine instant e-gift cards (Instant Vouchers) have been launched where buyers can get upto 500 Woohoo Coins. These Woohoo Coins will be added to the account within 1 hour of purchase and can be redeemed on gift cards of Amazon Pay, Myntra, Lifestyle and many more. Click here for Skull Candy. Please click here for Skullcandy Gift Cards and click here for mCaffeine Gift Cards.

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