April 2022


Awesome April

Qwikcilver April 2022 Newsletter
Across the world April marks the transition of seasons and it’s likely that many of your customers are planning departures for their outdoor getaways or are seeking innovative ways to cool off.
We have just the most amazing things lined up for you with our new Gift Card launches, innovative and effective reward programs, and a diverse palette of national & international brands.

Woohoo continues to surprise you with something special and unique as always. We hope you enjoy this edition of the Qwikcilver QwikBytes.

Qwikcilver in Australia

Qwikcilver in Australia April 2022 Newsletter
Looking to take your business to the next level in Australia? Hop on and race your brand ahead with us in the kangaroo lands.

The gift card market is expected to reach a staggering $7.8 billion by 2030 at a CAGR of 11.7%, clearly indicating its growing popularity.
Gift Cards are becoming a strategic tool for businesses globally. This is the right time to leverage Gift Cards to maximize your revenue and give your business an edge. With Qwikcilver's Gift Card Solutions now available in Australia, boost your brand awareness and grow your business.

If you haven’t given it a thought yet, well this is your time to give your business the branded gift card advantage, and stay ahead of the competition.

Qwikcilver delivers future-ready and scalable prepaid stored value and omnichannel gifting solutions for your brand. Find out more at https://bit.ly/3JUo6aa

New Launches

Launch of MAS ENRICH Gift Cards Catalogue - Malaysia.
A gift card that enriches gifting and traveling experiences.
Hello, you lovely Malaysians! Here's an exciting brand-new way for you to spread happiness and cheer: Enrich Gift Cards!Be it online or in-store, you now have access to internationally renowned brands. Whether you're giving Gift Cards to your loved ones or to yourself, it is a wonderful way to plan your shopping or travels. Your Enrich Points can be redeemed for as many items as you'd like. So go ahead and shop away! Enrich is the award-winning Travel & Lifestyle Loyalty Programme of Malaysia Airlines. It's free and you get to enjoy exclusive privileges, rewards, plus more. Earn Enrich Points with oneworld® member airlines, a global network, and lifestyle partners for exceptional perks and benefits. Redeem rewards with your Enrich Points for an extensive range of experiences:flights, seat upgrades, retail items, access to Malaysia Airlines Golden Lounges, hotel stays, dining, and more. The launch of the ENRICH Giftcards Catalogue for Malaysia Airlines is a significant addition to Qwikcilver's APAC footprint as we continue to expand in Malaysia. Enrich Malaysia has over 4 million users in Malaysia, making up approximately 60% of the region's users. With the catalogue launch, over 2.4 million users will have access to our Brands. QwikBit about the Brand: Malaysia Airlines is the national carrier of Malaysia, offering the best way to fly to, from, and around Malaysia. Malaysia Airlines carries up to 40,000 guests daily on memorable journeys inspired by Malaysia’s diverse richness. Malaysia Airlines embodies the incredible diversity of Malaysia, capturing its rich traditions, cultures, and cuisines via its inimitable Malaysian Hospitality across all customer touchpoints. Since September 2015, the airline has been owned and operated by Malaysia Airlines Berhad. It is part of the Malaysia Aviation Group (MAG), a global aviation organization that comprises of different aviation business portfolios aimed at serving Malaysian air travel needs. As a member of the oneworld Alliance, Malaysia Airlines offers superior connectivity with seamless journeys to as many as 1,000 destinations in more than 170 territories, and access to over 650 airport lounges worldwide.

Product of the Month

Businesses are promoting their brands with various forms of brand currency, such as physical and digital Gift Cards, cashback, refunds, and promotional cards. There are, however, certain challenges associated with managing these brand currencies, including technical limitations like integrating a dedicated platform seamlessly with the existing platforms, legal obligations, overheads, and lastly, creating a solution for each program type can lead to a lag in the go-to-market plan. In order to deal with your Brand Currency related issues, Qwikcilver has introduced QwikPOS - a standalone, simple-to-use, web-based app that enables end-to-end Brand Currency transactions for various stakeholders in your retail store. What makes QwikPos ideal for you? Let us explain: 1. Can Be Launched On Any Device In order to help you transact on the go, this solution can be launched on the POS system or mobile device regardless of the platform. 2. Single Sign-On Enabled For Qwikcilver APPs One login lets the staff access all the transaction modules assigned to their respective roles. 3. Seamless Flow of Data The data required for various transactions can be preloaded, thus reducing transaction delays. 4. Various Transaction On Various Brand Currencies One app can power all types of transactions like purchase, redemption, balance inquiries, and so on for various brand currencies. Want to know more? Visit www.qwikcilver.com/our-products/qwikpos/

Distribution Success Story

A pawsome loyalty program! Our client having approximately 50 brands, made up of more than 85,000 Associates in more than 55 countries serve Pets' nutritional needs on a daily basis. The company provides high-quality health products backed by science, and its portfolio of pet foods, treats, and care is designed to meet pets' unique needs worldwide. REQUIREMENT: Our client is running a Loyalty & Rewards Program for their retailers & pet shop owners. They wanted a quick and efficient way to run the program. SOLUTION: Qwikcilver developed a login-based microsite to facilitate the generation of points, monitor transactions, and provide a rich reward catalogue for partners to choose from. ABOUT THE PROGRAM:
  1. Our clients enroll Channel Partners in the program.
  2. Users visit the microsite and log in with their mobile number and OTP.
  3. Channel Partners receive reward points for every validated pet care purchase.
  4. Points are credited to each member’s respective account.
  5. The rewards catalogue contains physical and digital vouchers.
  6. Users can choose the brand voucher from the rewards catalogue and check out.

Woohoo News

Celebrate like never before with campaigns that go above and beyond! When it comes to celebrations, Woohoo always goes the extra mile to make them super special with their quirky and out-of-the-box campaigns. One such campaign was #SpreeForStree done for International Women's Day. Women-centric brands like Nykaa and Zivame were promoted during the campaign.
With various social media engagement activities, Woohoo ran an aggressive Holi campaign and thrilled the minds of the Bollywood melomaniacs with a fun contest and a chance to win exciting Gift Cards.

Key New Launches on Woohoo

1.ITC eGift Card Launch Woohoo now has one of the largest FMCG eGift Cards available on their platform, the ITC Store E-Gift Card. You can gift or shop for anything and everything you need on ITC's own digital distribution platform, itcstore.in, with the largest portfolio of ITC’s products wherein more than 800 products are listed on the portal and help connect the company's products directly with the consumers. 2.Sony LIV Special Plus E-Gift(Instant Voucher) Gift your loved ones unlimited entertainment with a SonyLIV e-Gift Card, newly launched on Woohoo and get a flat 20% Off. Log on to Woohoo now and grab the offer! 3.Beauty Scentiments E-Gift Voucher This month, Woohoo brings you a scent-i-mental selection of Gift Cards that will fill your lives with the fragrance of freshness. Now shop easily across 50+ international brands with one Gift Card- House of Luxury Lifestyle Gift Card. For specific brand's perfumes and luggage, you can choose from brands like Chopard, Salvatore Ferragamo, Tommy Hilfiger, DKNY, Calvin Klein, and HEYS.

Woohoo Special Offers

Special offer, extra special rewards. This month, Woohoo is offering an exclusive Myntra Special Discount Code to customers who purchase eGift Cards worth INR500 or more on select Gift Cards. The code entitles customers to an extra flat 10% discount up to Rs 500 on minimum purchases of Rs 999 on select styles from Myntra. Do not miss this one, start gifting now and reap the rewards.

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