As the festivities wind down, we gear up for the next joy of gifting occasions for Christmas and the start of a New year. With fewer discounts by online players and new season merchandise offered by physical retailers, we are seeing a significant sales growth for the overall retail business. This ensures that both organised and unorganised retail companies have better prospects this season. This edition brings the latest updates from Qwikcilver - your Gift Card Technology Partner to make this gifting season another memorable one.
Qwikcilver as Retail Pro Gold Partner - Gift Card Tech Partner, Middle east & africa summit
Qwikcilver @ south India retail summit 2015
SIRS is the first-of-its-kind regional retail event in the South India region presented by India Retail Forum (IRF), to empower the region with retail knowledge, explore bigger and better future opportunities, align with the national vision and provide a platform for all stakeholders in the South Indian Retail to learn, share and evolve with the masters in the business. This one-day forum, where the who’s who of the retail industry will come together, is an important regional knowledge platform for discussions on key issues facing the retail fraternity and exchanging best practices within the industry.
News from Qwikcilver Corporate sales
Qwikcilver Corporate Sales team achieved the highest sale ever for B2B channel in Nov'15.
- Large FMCG Major dealer promotion underway, Major Brands for redemption are:-
- Big Bazaar
- New program for a leading FMCG Major - redemption to begin in Jan 2016.
- New Pharma Major Dealer promotion to start effective Jan'15.
Launches on woohoo.in
Woohoo.in launched new brands like Himalaya & Puma, under Gift cards category and " Unlimited " under Gifts Voucher category. "Festive Season Special" consumer offes were run on various Gift Card and E-Gift cards. Some of the main promotions include :
- Consumer offers on Make My Trip Gift cards and E-Gift cards
- Consumer offers on Titan Gift cards & E-Gift Cards
- Consumer offers on Levis Gift cards & E- Gift Cards
Woohoo Mobile App
Radio and ATL campaigns were extended till Diwali to enable gifting via Woohoo app this season
- Referral campaign was launched in early November with Zero Value Gifting. This campaign saw a very positive initial uptake.
- November also saw a few prominent merchants going live on app which included Croma, Pantaloons & Himalaya.