Rethinking the way an Oil & Energy Company rewards its Channel Partners to enhance their performance
Our client is one of India's most diversified international oil-energy companies. They have India's entire Lubricants end-to-end value chain from conceptualization and development through production and distribution.
In their channel partner program: Dealers, Service Managers & Service Advisors in hierarchies received physical vouchers for white goods and bank cards as rewards.
The client had limited reward options and needed to provide more options to excite and engage the Dealers, Service Managers, and Service Advisors.
With scaling up new accounts across the country, physical tracking of sales volume and disbursement of incentive vouchers became increasingly difficult.
There was an imperative need for a common platform that gave Dealers, Service Managers, and Service Advisors access to information about the targets achieved, their earnings, and redemption details.
The Modus Operandi
This free case study details how we were able to help the client with digitisation of the entire process of filling up sales in the portal and incentivisation at each hierarchy level. This solution enables better engagement throughout the year. Fill in the below form and collect the copy at your inbox.