Are your channel partners happy with their rewards?

Channel partners are the backbone of the retail sector and contribute 70-80 per cent to brands’ sales. But for the critical role played by them, are we appreciating them enough and giving them the due reward that they deserve? Distributors not being incentivized well is a common enough problem in the FMCG sector, this leads to them not being motivated and slowly will have an impact on the brand sales. All eyes are on the consumers and B2C marketing is an apple in the brand’s eye and B2B marketing becomes the ignored middle child who gets the hand me downs.

June 2018

Brand Factory, The Little App! Catch the latest launches in the world of Gift Cards, brought to you by Qwikcilver – Everything Gift Cards! Greetings!   After the searing heat of the great Indian summer, the rains are upon us here and so are new gift card avenues and partnerships. Along with new launches we … Read more

May 2018

Jabong, The Serai, PCJ, PVR & Lifestyle ! Catch the latest launches in the world of Gift Cards, brought to you by Qwikcilver – Everything Gift Cards! Greetings,   The great Indian summer is well and truly upon us. In salubrious Bangalore though we deliberately took the heat up a few more notches.  Why you ask … Read more

Rise of the Gifting Planet – Brand & Consumer Perspectives from across the Globe

Qwikcilver, the global leader in Gift Cards, powering every segment of the gift card industry; is the world’s first and only end-to-end Gift card solution provider. With its future ready technology solutions and Qwikcilver has built ground up a state-of-the-art Stored Value Platform exclusively for managing gift cards for Merchants, Retailers and Brands. Qwikcilver has been granted the license to “Issue” Semi-Closed Loop Prepaid (SCLP) instruments by the Reserve Bank of India (RBI), the apex Financial Regulatory Authority in India.As an ISO27001 certified company Qwikcilver conducts annual audits like CISA and VAPT (Vulnerability Assessment & Penetration testing) and ESCROW reporting on a quarterly basis. These audits are conducted by authorised agencies to ensure security of both Qwikcilver systems and client system.

April 2018

Xiaomi, Tata Cliq & Innosolv iDine! Catch the latest launches in the world of Gift Cards, brought to you by Qwikcilver – Everything Gift Cards! Greetings,   Another financial year gone and we are heralding the new year with sound beginnings! Starting with the 2018 edition Qwikcilver Gift Card conclave. With just 7 days to go, this truly … Read more

March 2018

Lifestyle, Shoppers Stop, Jabong, Nike and Rozzana Meal Card! Catch the latest launches in the world of Gift Cards, brought to you by Qwikcilver – Everything Gift Cards! Greetings,   In this edition of the Qwikcilver Newsletter we bring to you the latest from the world of gift cards. A highlight this month is the … Read more

February 2018

Portea, Ruosh, NuAyurveda and IQVIA! Catch the latest launches in the world of Gift Cards, brought to you by Qwikcilver – Everything Gift Cards! Greetings,   Lined up this month are the usual suspects – brand launches and brand collaborations but hold on, we have something unique and truly mega. Qwikcilver has been listed as … Read more

New Launch Alert! Tata Health Rewards Program

We are excited to partner with Tata Digital health for their rewards programs. Tata digital health is Tata Group’s venture in the Digital healthcare space. The digital healthcare business focuses on analytics-based electronic medical records, clinical diagnostics, monitoring devices, home monitoring and mobile tracking of health and wellness parameters. Users are incentivised and get to earn rewards points for engagement on app through various activities such as logging health data, achieving health goal, recording nutrition data etc. Partnering with us now means that the accrued reward points can be redeemed for Gift cards by the user.

January 2018

Tata Digital Health, TicketNew, Haptik ! Catch the latest launches in the world of Gift Cards, brought to you by Qwikcilver – Everything Gift Cards! Greetings!      It is the new year, and we are already busy with new launches. This time our launches span diverse sectors such as a health initiative, an entertainment ticket platform and … Read more

Ebay India adds Gift Card as a new Category.

We excited to announce that our Online reseller partner Ebay has launched an exclusive Gift Category on their site. With the introduction of the new category for Gift cards and coupons, Ebay is highlighting the growing importance of the Gift Card in the consumer’s radar. The Gift Card is powerful tool for the brands to further their reach with their consumers by simply fulfilling their needs through what is a universal product. A gift card will never be underutilised, and this is what consumers appreciate. This has led to Gift Cards being a preferred choice of gifting across the world and we at Qwikcilver along with our online reseller partner Ebay are ushering in this change.