Qwikcilver’s co-founders, Kumar and Pratap, featured on Zee Business

The video highlights Kumar and Pratap’s entrepreneurial journey – the idea behind starting Qwikcilver to the inception and growth of Woohoo.in (Qwikcilver’s e-commerce platform that houses and offers gift cards from the country’s leading brands) and the Woohoo gifting app. Besides sharing the details of their journey and acknowledging the role of the tremendous support they received from their family and friends in helping them build Qwikcilver to what it is today, Kumar and Pratap also share details of the complex yet sophisticated and seamless technology that they use to power and support the extensive and varied gift card programmes of partner companies (big players spanning across both the offline and online world). The duo also provide some insights into the the adoption of the gift cards in tier 2 and tier 3 cities, the revenue models for B2B and B2C businesses and the plans of expansion in the coming years.